Seeking bike experts + Midwest restaurants for Thrilist & Sierra Club

And save the date for the IMM Power Hour Dec 11

Nov 26, 2024

Hi friends,

I know it’s Thanksgiving week and I know I sent out a newsletter yesterday but I just landed two new assignments that I need to submit before I fly to Costa Rica next weekend.

Also, I am including an early preview of a special webinar that my friend and colleague, Joni Sweet, and I will be hosting on December 11.

Thank you so much and Happy Thanksgiving!

Cassandra

P.S. The pic above is from my niece’s first camping trip last month. I can’t wait to fly back to see her tomorrow.

IMM Power Hour

Joni Sweet and I have attended International Media Marketplace (IMM) in New York every January for years—and we want to help travel publicists and other vendors make the most of their time at the conference in 2025.

I’ll send out a bigger, official announcement next week but if you want to secure your slot now, here’s the link to register.

Please note that this special webinar is only for paid subscribers to BOTH of our newsletters so upgrade to paid then check out the link to register.

Upgrade to Paid

CURRENT EDITORIAL NEEDS

1. Thrillist - Midwest Foodie Roadtrip Destinations

I'm writing a roadtrip guide from Minneapolis to Indianapolis and I’m seeking super unique restaurants along the way (think Hmong food in Minneapolis, Laotian in Madison, and Burmese in Indianapolis). The purpose of the piece will be to highlight interesting cultures and cuisines that tend to not be associated with the Midwest (which is basically built out of cheese curds and tater tots, right?)

Requirements: I am ONLY considering unique restaurants directly on the route from Minneapolis to Indianapolis.
Subject line: Thrillist Foodie
Email: cassandra@escapingny.com
Pitch by: EOD Thursday, Dec 4

2. Sierra Club - Winter Cycling

I'm working on a new piece for Sierra Club about what to know when biking in the winter so I’m seeking a bike shop owner or mechanic, a cycling guide, or some other relevant expert who could weigh in.

Specifically, I’m seeking tips for how to bike safely and comfortably in the winter, both in terms of protecting your bike and keeping it in good shape and also riding responsibly (allowing extra time to break on ice) and wearing appropriate gear.

Requirements: I am only considering experts in cities associated with significant snowfall.
Subject line: Sierra Winter Cycling
Email: cassandra@escapingny.com
Pitch by: EOD Thursday, Dec 4

VARIOUS RECENT ARTICLES

Recent Articles

Thanks to those of you who helped me source products and quotes for these pieces. I’ve had a lot of roundups and reviews published recently and I don’t have the capacity to send personal updates but your brand or destination may be included below:

Thrillist: Spilling the Tea on This Indian Ocean Paradise

CNN: The Best Bike Lights of 2024, Tried and Tested

Range Best (gorgeous print mag): Scotland Slowly - Why the Best Way to Explore this Rugged Country is by Water

Yahoo: FeatherSnap Scout Smart Bird Feeder Camera Review: An Intelligent, Addictive Addition to Your Backyard

Midwest Living: 11 Must-Visit State Parks According to Locals and Pros

AFAR: This Canadian Island is a Dream Destination Best Explored By Sea

Yahoo: 8 of Canada’s Best National Parks (which got 185,000 views!)

Hilton: Embrace the Season in These Worldwide Winter Wonderlands

Hilton: Paradise is Calling: Elevated Experiences in Waikiki

AARP: Four Pumpkin Patches to Celebrate Fall

AARP: Adaptive Equipment to Make Mealtime Easier for Caregivers

Sierra Club: Leaf-Peeping for Hikers