A Lesson From Forbes Fashion

More Reasons Why Your Brand Wasn't Included in the Roundup

Hi everyone,

For the latest installment of my How to Send the Perfect Pitch series, I’m going to take a hard right at the intersection of Forbes Street and Fashion Ave to break down a recent article I wrote about The 10 Best Running Shorts for Men to Boost Your Performance for Forbes Fashion. It’s a great case study of the challenges in getting brands included in a piece that goes beyond some of what I’ve covered in the past.

For more info on how to increase your chance of me reading your pitch and also your chance of getting your product included in a Forbes review, I highly recommend upgrading to paid and checking out these previous newsletters:

How to Send the Perfect Pitch - Part 1

How to Send the Perfect Pitch - Part 2

10 Reasons Why You Weren’t Included in my Forbes Product Roundup

The Difference Between the FOUR Forbes Sections I Write For

Once I’m done with the Forbes series, I’ll be highlighting the Wall Street Journal then The Daily Beast. Not a paid subscriber yet? Get on it! :)

Have a great weekend!

Cassandra

P.S. That pic above is from a 10-mile hike I did this weekend along Wisconsin’s 1,200-mile Ice Age Trail. Being in Wisconsin is always a stressful situation given my mother’s failing health and hiking this trail every weekend is my main source of joy and escape.

FORBES FASHION CASE STUDY

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